Office Pulse
Snackable Bite – VACATION
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including travel, AI, Politics, CPG buying behavior and finance all designed to to pique interest & inform marketing strategies. Explore the Office Pulse page for these & more research reports. We surveyed our US & Canadian viewers to…
Read MoreSmart Building Tech Trends for 2026: From Innovation to Impact
Smart building technology is no longer a future-facing concept. It’s an operational imperative. As expectations rise across efficiency, sustainability, and tenant experience, the conversation has shifted from whether to invest in smart tech to how to do it effectively. The latest insights underscore a critical shift: success in 2026 will be defined not by the…
Read MoreUnlock Contextual Relevance to Impact Campaign Performance
Relevance Is the New Reach: How To Align Place, Moment, and Message to Influence High-Value Decision-Makers In today’s attention-scarce landscape, context isn’t a creative afterthought – it’s a competitive edge. As the leading digital video network in premier office towers and luxury residential properties across North America, Captivate reaches professionals where they are most focused,…
Read MoreSnackable Bite – POLITICAL
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including travel, AI, streaming and finance all designed to to pique interest & inform marketing strategies. Our latest research explores the 2026 MID-TERM ELECTIONS, uncovering the issues professionals care about most, where they get their political news, and…
Read MoreB2B Brand to Demand: Your Guide to ABM During Market Uncertainty
Today’s B2B landscape is complex: budgets are scrutinized, buying cycles are longer, and decision-makers are more selective than ever. Yet innovation and tech investment aren’t slowing down — they’re accelerating. That means the brands who win aren’t the ones who spend the most; they’re the ones who spend the smartest. This eBook breaks down why…
Read MoreSnackable Bite – B2C Shopping Behaviors
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including vaccines, AI, streaming and finance all designed to to pique interest & inform marketing strategies. Our latest research focuses on consumer shopping behaviors across North America. Including how they discover new products, when they shop online, and…
Read MoreThe CPG Marketer’s Guide to Digital Out-of-Home
The path to purchase for CPG brands is no longer linear. Today’s consumers are shopping more frequently, across more channels, and making everyday household decisions throughout the day. Today’s CPG marketers are navigating a more fragmented path to purchase, rising pressure to prove ROI, and growing complexity across channels. This guide was created to help…
Read More3 Strategies to Inspire Change with Targeted, Contextually Relevant Health & Wellness Advertising
Understand the power of collaborating with media partners that deliver higher impact campaigns through advanced targeting and content alignments that maximize relevance.
Read MoreSnackable Bite – TRAVEL CANADA
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including vaccines, AI, streaming and finance all designed to to pique interest & inform marketing strategies. Our latest research focuses on TRAVEL plans and vacation bookings of professionals across North America. Including when they begin researching destinations, how…
Read MoreSnackable Bite – TRAVEL
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including vaccines, AI, streaming and finance all designed to to pique interest & inform marketing strategies. Our latest research focuses on TRAVEL plans and vacation bookings of professionals across North America. Including when they begin researching destinations, how…
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