Real Estate
iab Canada: What Success Looks Like in DOOH for 2026
iab Canada What will define DOOH success in 2026?The future of DOOH is already taking shape – from measurable attribution to creative that truly moves audiences, six critical pillars are reshaping how marketers drive real impact. See how Canadian brands are already leading the next wave of growth—and what it means for your strategy.
Read MoreThe Modern Lobby Experience: Where Design Meets Digital
Lobbies have evolved. No longer just transitional spaces between the street and the elevator, today’s lobbies are high-value touchpoints—places where first impressions are made, brand identities are reinforced, and tenant expectations are either met or missed. Modern tenants expect more than clean lines and concierge desks. They expect smart, connected, and engaging environments that reflect…
Read MoreTop Multifamily Housing Events to Attend in 2026
Conferences and trade shows continue to serve as powerful catalysts for growth, innovation, and connection across the multifamily industry. These gatherings create high-value opportunities to exchange ideas, explore emerging strategies, and engage with solution providers shaping the future of rental housing. Beyond education and insights, they foster meaningful relationships that strengthen teams, align leadership, and…
Read MoreTop Commercial Real Estate Events to Attend in 2026
Conferences and tradeshows continue to be essential touchpoints for the commercial real estate industry in bringing leaders together to connect, learn, and engage in the collective exchange of ideas that drives sector-wide progress. These gatherings fuel professional growth and accelerate industry innovation by offering opportunities for knowledge-sharing, hands-on learning, technology exploration, and strategic vendor engagement.…
Read MoreDigital Signage & Tenant Engagement: 5 Ways to Build Community in Commercial Properties
In the commercial real estate (CRE) world, tenant engagement has become a key part of successful property management. It’s not just about occupancy — it’s about connection. Building strong relationships with tenants leads to higher renewal rates, better occupancy, and more vibrant workplaces. But when emails go unread and bulletin boards collect dust, property managers…
Read More6 Ways Real Estate Digital Signage Promotes Effective Communication
Clear, efficient, and effective communication is more crucial than ever for multifamily properties. With tenants, visitors, and property managers constantly on the move, it’s vital to maintain seamless communication. This is where digital signage comes in—providing real-time, accessible, and engaging content that keeps everyone connected. Captivate offers a trusted solution, with digital screens designed specifically…
Read MoreBUILDINGS: 3 Ways to Optimize Your Building’s Elevators (BOMA 2025)
BUILDINGS Captivate’s VP of Content, Michael Kingston, was featured in BUILDINGS following BOMA 2025, highlighting how elevator screens are transforming vertical transportation into a powerful communication and engagement platform. Read how elevator media is enhancing tenant experience and unlocking new value for property teams.
Read MoreLeveraging Digital Signage Is Not a Trend. It’s the New Standard for Commercial Real Estate.
In today’s commercial real estate landscape, tenant expectations are evolving, and digital communication is no longer a nice-to-have. It’s essential. From shorter lease terms to greater demands for workplace experience, tenants expect seamless information, curated amenities, and real-time communication that reflects the sophistication of the space they occupy. Digital signage answers that call. No longer…
Read MoreEnhancing Luxury Perception in Commercial Real Estate with Digital Signage Displays
In today’s competitive commercial real estate market, properties must go beyond traditional amenities to attract and retain high-quality tenants. One of the most effective yet often overlooked upgrades is the installation of digital display signage. By integrating modern, sleek, and highly functional digital signage, property owners and managers can significantly enhance tenant communication and elevate…
Read MoreYour Guide to Digital Signage | Top Questions Answered
Digital Signage Guide: Everything You Need to Know About Digital Displays What is digital signage? Digital signage is all around us. Digital signage is a term describing visible screens that can be customized with messages relevant to individuals in that specific place. It enables business owners, property managers, and others to communicate full-screen messages that…
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