AdWeek: International Women’s Day – Captivate brings “Women in Business” content series to digital signage screens across North America
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AdWeek: International Women’s Day – Captivate Brings ‘Women in Business’ Content Series to 12K Digital Signage Screens Across North America
AdWeek: International Women’s Day – Captivate Brings ‘Women in Business’ Content Series to 12,000 Digital Signage Screens Across North America
AdWeek | March 3, 2021
Captivate’s ‘Women in Business’ content series aims to celebrate and inspire women across the workforce.
The custom content series will speak to the challenges faced by women who have been disproportionately hurt during the pandemic and subsequent economic crisis and elevate the voices of women who are leading in the business world.
“We believe this series will provide uplifting, inspirational, real-life advice that encourages further camaraderie not only during Women’s History Month but going forward,” said Kate Scanlan, content director at Captivate.
The ‘Women in Business” campaign will feature top women leaders from brands like Accenture, Hulu, Hyundai, Initiative, OMD and Verizon Media with tips on time and stress management, career advancement and advice they’d give their younger selves.
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