Advertising
How To Target Active Investors & High-Value Professionals On Their Financial Wellness Journey
Luxury Retail Advertising Influences Online & In-Store Purchases
Read MoreFrom TV to Elevator Screens: A Compelling Shift for Advertisers
Hollywood strikes pose challenges for tv advertisers and opportunity to diversity digital strategy to include high-impact digital signage.
Read MoreEffectively Target Affluent Professionals to Drive Luxury Retail Purchases Online and In Store
Luxury Retail Advertising Influences Online & In-Store Purchases
Read MoreTarget and Engage Leisure and Business Travelers to Influence Booking Behavior
Effective Reach of Frequent Leisure and Business Travelers
Read MoreCaptivate Puts B2B Advertising in Front of Small Business Decision-Makers
Targeted B2B Advertising
Read MoreModernizing B2B Marketing to Connect with Hard-to-Reach Professionals
Business success demands a dynamic, targeted marketing strategy. Today’s B2B marketers engage hard-to-reach professionals in spaces where they live and work.
Read MoreCaptivate and WeWork: The Impact of Our New Partnership on Agencies and Brands
Captivate and WeWork recently announced our strategic partnership to bring digital content and advertising to WeWork locations across the U.S. and Canada. We are getting quite a bit of interest in this new venture, so we’d like to explain why we felt this partnership was necessary and what it means for agencies and brands as…
Read MoreCAPTIVATE Webinar: ALL Impressions Are NOT Created Equal
Captivate has created a powerful webinar that explores the acceleration of impression performance when campaigns prioritize publishers who provide higher quality impressions that are strategically designed to push beyond viewability & capture attention. In this Webinar, you’ll learn: Getting in front of an audience is the goal of any advertising campaign, but it’s not just any audience.…
Read MoreComscore and Captivate Make the Case for Incremental Ad Spend in DOOH
Brands continue to allocate more ad dollars towards digital out-of-home (DOOH) with predictions that global ad spend will reach almost $27 billion dollars by 2025. The opportunity to effectively reach and engage consumers outside the home is growing increasingly important in a fragmented media landscape. Independent third-party measurement is fueling the integration of DOOH into omnichannel…
Read MoreConversations With Captivate: Boomer Esiason, NFL Quarterback, Chairman & CEO of Boomer Esiason Foundation, Media Personality
Conversations with Captivate is an ongoing series of dialogues with Captivate’s viewers and partners who are doing high profile work on important philanthropic initiatives. In each interview we highlight an individual or organization raising awareness and crafting solutions on some of today’s most pressing issues, and give our listeners and readers a chance to learn,…
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