MediaVillage: Captivate and Partners Swing Big With Golf Car Ad Opportunity

MediaVillage  – May 3, 2022

Launched in 2017, the golf car venture, Shark Experience presented by Verizon, was a collaborative effort between Greg Norman Company (GNC), Verizon and Club Car to create an innovative and disruptive golf technology aimed at revolutionizing the game.  The addition of key technology partner Edison Interactive and advertising partner Captivate created a premier platform delivering an ad experience unlike any other.

Click the link below for a deeper understanding of the origins of this unique media experience, plans to scale the network and ad tech advancements that deliver enhanced targeting capabilities and enable programmatic ad buying.

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