National CineMedia (NCM) and Captivate team up to introduce a new way for local businesses to reach movie audiences where they work and live.
Business Wire – January 14, 2021
National CineMedia’s, new Digital Out-of-Home (DOOH) group, which was created to further unite brands with the power of movies, will sell Captivate media inventory on a hyperlocal level to engage movie enthusiasts on digital signage displays in premier office and residential properties.