Dstillery and Captivate Partner to Go Beyond Location-Based Targeting
Street Fight
Captivate Delivers Enhanced, Smarter Audience Targeting Through Dstillery Partnership
The partnership leverages Dstillery’s predictive technology to help Captivate’s digital video network reach more relevant audiences. The companies are using mobile location data combined with customers’ web browsing activity and data to pinpoint what audiences are exposed to campaigns in Captivate buildings.
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