Advertising
Why Is Captivate “B2B’s Trojan Horse”?
ANA Masters of B2B 2024 – Presentation In collaboration with Kandace Barker, Head of B2B Strategy at Initiative, Captivate hosted a session at the ANA Masters of B2B Marketing exploring the complexities of B2B marketing and how trusted partners like Captivate are the Trojan Horse within an overarching media strategy. As a leading premium video…
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Snackable Bite – Leisure Travel
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like AI, office attire, and “loud budgeting” to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives.
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2024 Workday Consumer Trends
Impact of Office Advertising on B2C Marketing Office advertising is a strategic opportunity for brands to connect with consumers and influence personal purchase behavior during the workday. The steady increase in demands on our personal lives means that professionals are tackling more personal tasks at the office and juggling errands during the workday. This makes…
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DOOH Programmatic Guaranteed Now Available With Captivate
Captivate offers programmatic guaranteed to combine the power of programmatic with the control of direct campaigns targeting decision makers.
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Snackable Bite – AI
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like leisure travel, office attire, and “loud budgeting” to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives.
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Snackable Bite – Lunch
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like AI, office attire, and “loud budgeting” to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives. When it comes to CPG advertising strategy, learn how Captivate DOOH adds scale in close…
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Snackable Bite – Loud Budgeting
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like AI, office attire, and leisure travel to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives.
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Indoor Digital Advertising Opportunities in Canada
Read Advertising Insights for 2023 by Canada Out-of-Home Marketing & Measurement Bureau (COMMB), Captivate & Pattison In partnership with Captivate & Pattison, this 2023 study explores the dynamics of office environments and examining how observers connect with office media throughout Canada on a daily basis. COMMB has diligently explored the dynamic movements of individuals on-the-go,…
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3 Strategies to Inspire Change with Targeted, Contextually Relevant Health & Wellness Advertising
Understand the power of collaborating with media partners that deliver higher impact campaigns through advanced targeting and content alignments that maximize relevance.
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How To Target Active Investors & High-Value Professionals On Their Financial Wellness Journey
Explore why partners that deliver affluent, influential investors focused on financial security in contextually relevant, brand-safe environments are a winning combination for financial advertisers.
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