Captivate & Place Exchange Partner For New Programmatic Channels In DOOH

OOH Today

Includes New Programmatic Channels For Digital Out-Of-Home Advertising

Strategic partnership with Place Exchange, the leading SSP for programmatic out-of-home (OOH) and place-based media, will enable programmatic buying of Captivate’s network of premier office and residential media inventory through both the private marketplace (PMP) and open auction.