Influence Buying Decisions Across the Consumer Journey
Captivate engages consumers throughout their day at home and at work – the two places with the longest dwell times and greatest influence on everyday purchases. This daily presence extends even further through our rapidly expanding luxury residential network, giving brands access to 8.5M households with buying power.
- Add scale throughout the consumer journey
- Everyday consumers with strong, consistent spending habits
- Proximity to purchase impacts in-store & online shopping
Unmatched Attention & Dwell At Home & At Work
From proximity that moves shoppers to stores to touchpoints that keep you present all day – and even catch them in a shopping mindset at residential package‑pickup hubs - you’re creating a smarter, more impactful retail extension.
- 24K Screens in offices, luxury residential & student housing
- 8.5M Households across 10K venues
- 180 DMAs across North America
THE CAPTIVATE ADVANTAGE
Engagement Throughout the Consumer Journey
Unlock the full power of DOOH by surrounding consumers in the two environments where they spend the most time and make the most buying decisions: at home and at work. This continuous presence keeps brands top‑of‑mind as people research, shop, and act across their daily routines, creating a powerful multi‑touch path to influence.
High‑Value Consumers at the Center of Everyday Buying
Captivate delivers high frequency engagement to an audience with strong buying power, consistent spending habits, and daily reliance on convenience-driven shopping. Reaching them at home and at work drives intent in environments where everyday decisions are made and acted on.
- At Home: From package pickup to evening online shopping, deliver the last impression before they’re ready to buy or as they head out the door to start their day.
- At Work: Influence peak online shopping and research moments at the office plus lunchtime errands and convenience-driven buys busy professionals rely on.
Proximity Targeting & Dynamic Creative Drive Action
Proximity and dynamic creative work together to influence shoppers in the exact moments and locations where everyday decisions happen. Captivate places brands near stores, services, and daily destinations while delivering customized, location‑specific messages that boost relevance and conversion.
- Proximity Targeting: Reach consumers in the right places & right time – near retail, POIs, and along daily routine to drive traffic and increase likelihood of immediate action.
- Dynamic Creative: Localize your creative with store address, promotions, and timely offers to boost relevance and likelihood of conversion.
Proven Attention That Moves Shoppers
Measured by Adelaide, Captivate’s attention metrics AU score of 56 consistently outperforms major media channels - giving brands higher‑quality attention that translates into stronger sales impact.
- Long dwell, attention-rich placements that captivate
- Verified AU performance that beats many digital and traditional formats
- Better attention = better results, from brand lift to in‑store & online action
Programmatic Activation Built for Performance
Activate quickly, scale intelligently, and drive more impact with premium pDOOH built for modern buying.
- PMP, OE, or Programmatic Guaranteed activation
- Target custom audiences or leverage proximity‑based geo‑fencing
- Access premium inventory including full‑screen ads, content alignments, flexible ad lengths, and dynamic creative
- Go live in days with turnkey setup and fast execution
The Value of Captivate
Captivate delivers a uniquely powerful combination of consumer‑journey coverage, efficient targeting, and results-driven measurement to give brands the ability to influence high‑value consumers throughout their day with messaging that aligns to real‑world behavior and buying moments.
- Influence across the full consumer journey
- Attention-rich placements at home and office
- Sales & visitation attribution through leading partners
- Cross-device retargeting to extend engagement
Get in Touch
Let’s Captivate Your Consumers
Captivate combines premium environments, advanced targeting, and high-attention moments to help brands reach influential audiences with messaging that stands out and performs.
Build a campaign that delivers more than impressions. Let’s drive results.
- 24K Screens in luxury residential, student housing & offices
- 8.5M Households across 10K venues
- 180 DMAs across North America