Trends & Insights

2021 eCommerce Trends | Office Pulse Newsletter 

2021 eCommerce Trends | Office Pulse Newsletter

Office Pulse Newsletter | July 9, 2021 

With each year, more and more commerce is transacted online. What are people buying online? Where are the top sites? Will the online boom continue once the pandemic is over? Keep reading for exclusive e-commerce trends from our panel of business professionals.

Did You Know?

  • Over a third of professionals (36%) spend $300+ a month on online purchases

  • 9 of 10 professionals (90%) spent the same amount or more on online purchases during the pandemic compared to pre-pandemic spending.

  • More than half of professionals (53%) made purchases online during the workday.

  • Clothing/shoes/accessories was the most popular category for online purchasing, with 7 in 10 professionals (69%) purchasing from the category online during the last 12 months.

What are people buying in the US?!

United States ecommerce purchasing trends during the pandemic

What are people buying in Canada?!

Canadian ecommerce purchasing trends during the pandemic

About Captivate | Office Pulse

Proprietary research offering marketers timely analysis and insights from a panel of upscale professionals in the top markets. The panel consists of over 8,000 influential consumers and business decision-makers including C-level executives, millennials, middle management, small business owners, working women, and working moms.

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