Captivate - Power to the Busy

Our audience is in a daily battle to balance their personal and professional lives.

 

This struggle results in more personal and business decisions being researched, influenced and purchased at the office. Captivate connects brands and advertisers with an audience of over 5 million upscale, hard-to-reach viewers in a clutter-free environment throughout the workday in close proximity to the point of influence and purchase – the “moment of truth.”



Reach the Right Audience

Purchase Decisions

Median Age
39
Male
48%
Female
52%
Median HHI
$90k
Average HHI
$107k
College Grads
68%

88% of viewers shop during the workday

77% of viewers shop for personal products online.

67% of viewers say colleagues influence buying decisions.

Source: Nielsen 2013, Office Pulse